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About us

Our mission

We are empowered by the return of the divine matriarch, led by an aboriginal woman, who designs for the truth seeker and leader in each and every hUeman. Through vibrant imagery, we invoke thought around death culture, colorism, social constructs, building community, consumerism, the war on our minds, free birthing, breastfeeding, and sovereignty. It’s about leaning on each other, restoring balance, and returning to source, sustainability, creating healing space, and changing the trajectory of our lives by being intentional about our actions, purchases, our consumption, and our thoughts. Our apparel aims to inspire and encourage the growth in each one of us, for the forward movement and proliferation of the collective and the nueromelanated experience. This begins by remembering that each of us have descended from a ‘black’ aboriginal woman, and fully embodying love of self.

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